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Creating Healthier Social Media Environments: Integrating Evolutionary Psychology and Persuasive Technology

Nicoara, Daniel (2024) Creating Healthier Social Media Environments: Integrating Evolutionary Psychology and Persuasive Technology.

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Abstract:The rapid development of social media has brought new bases into human interaction, communication, and self-representation. Although these plat forms confer multiple advantages, they also pose significant risks to users’ mental health and well-being due to evolutionary mismatches. This paper considers the nature of evolutionary mismatch in the context of social me dia: the differences between our evolved psychological mechanisms and the demands of the modern digital environment. This thesis integrates insights from the discipline of evolutionary psychology with those from persuasive technology into a set of guidelines for designing social media services that help, rather than hinder, human well-being and positive social interaction. The practical problems are thus derived, based on the principles of persua sive technology, to minimize the harmful impacts added by the evolved mismatches. Hopefully, these guidelines will help developers working on social media in their endeavors toward creating environments that serve the interests of individual well-being and meaningful social connection.
Item Type:Essay (Bachelor)
Faculty:EEMCS: Electrical Engineering, Mathematics and Computer Science
Subject:54 computer science
Programme:Computer Science BSc (56964)
Link to this item:https://purl.utwente.nl/essays/101918
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