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The Strategic Rebranding and Repositioning of Masterpack and Somsix

Crum, J. P. (2024) The Strategic Rebranding and Repositioning of Masterpack and Somsix.

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Full Text Status:Access to this publication is restricted
Embargo date:1 January 2030
Item Type:Essay (Master)
Clients:
Masterpack Group BV, Enschede, NL
Somsix, Enschede, NL
Faculty:ET: Engineering Technology
Subject:01 general works, 05 communication studies, 85 business administration, organizational science
Programme:Industrial Design Engineering MSc (66955)
Link to this item:https://purl.utwente.nl/essays/104327
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