University of Twente Student Theses
From Individual Insights to a Shared AI Vision: The Journey of Developing a Shared AI Vision for DIGI-STEEL
Dam, D. ten (2024) From Individual Insights to a Shared AI Vision: The Journey of Developing a Shared AI Vision for DIGI-STEEL.
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| Abstract: | Artificial Intelligence (AI) is fundamentally reshaping organizational landscapes, driving innovation, and transforming every aspect of business operations. With its rapid evolution, general-purpose applicability, and disruptive potential, AI presents immense opportunities but also significant challenges. Organizations face knowledge gaps, stakeholder misalignment, and uncertainties about AI’s long-term impact, making the adoption of AI both complex and critical. These challenges highlight the urgent need for a structured visioning process to align organizational goals and stakeholder perspectives in navigating AI adoption. This study focuses on developing a shared AI vision tailored for DIGI-STEEL to address current and future challenges. Through a qualitative approach involving semi-structured interviews, a workshop, and a validation survey, the research refines traditional visioning process to meet the unique demands of disruptive technologies like AI. The findings demonstrate that adapting traditional visioning frameworks with dynamic mechanisms effectively supports AI adoption, providing DIGI-STEEL with actionable insights and strategic direction. By addressing gaps in understanding collective deliberation and visioning for disruptive technologies, this study offers a framework for organizations navigating rapidly evolving environments. These results highlight the importance of flexibility, collaboration, and strategic alignment in overcoming the complexities of AI adoption. |
| Item Type: | Essay (Master) |
| Clients: | DIGI-STEEL |
| Faculty: | BMS: Behavioural, Management and Social Sciences |
| Subject: | 85 business administration, organizational science |
| Programme: | Business Administration MSc (60644) |
| Link to this item: | https://purl.utwente.nl/essays/104676 |
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