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Exploring the Link Between Energy Communities, Identity, and Pro-Environmental Behaviors

Visser, Roshan (2025) Exploring the Link Between Energy Communities, Identity, and Pro-Environmental Behaviors.

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Abstract:This research presented an qualitative exploratory interview study to explore how energy communities are able to affect environmental identities and pro-environmental behaviors. It was theorized that energy communities were able to reinforce environmental identities and activate environmental identities causing feelings of environmental responsibility. Five participants were interviewed, resulting in the themes Access to Information, Social Connections, Identity, and Spillovers. The study found no evidence that energy communities could reinforce environmental identities. However, the findings did suggest that energy communities could activate identity and environmental norms resulting in pro-environmental behaviors. Additionally, the research highlighted a strong presence of financial identities in energy communities and its potential consequences on pro-environmental behaviors. However, further research is necessary to explore the dynamics of environmental and financial identities within energy communities. Overall, this study contributes to understanding how energy communities could be applied and provided insight on the motivators of energy community members.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:77 psychology
Programme:Psychology BSc (56604)
Link to this item:https://purl.utwente.nl/essays/106056
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