University of Twente Student Theses


The implementation of MS project in a sino-Western Joint Venture : a case study of user acceptance

Chen, W. (2007) The implementation of MS project in a sino-Western Joint Venture : a case study of user acceptance.

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Abstract:Information system (IS) researchers have begun to investigate how culture affects a variety of issues around adoption and usage of management information systems (MIS). There are very little case studies focusing on the influence of particular users' cultural context (other than the culture context in which the adopted MIS had been developed) that affects the adoption and implementation of a MIS. This area remains poorly explored. The UTAUT model creates a unified view and instrument that employs social psychological factors to give a better explanation and to determine user acceptance of IS; these factors by definition are value-loaded constructs. Moreover, culture has a significant influence on the value-based constructs. As a result, this study aimed to explore the conceptual validity of the factors included in the UTAUT model in context others than the Western culture, for example: Chinese culture context. This thesis is presenting the findings of a study which explores the conceptual validity and appropriateness of adopting the UTAUT model in a Chinese culture context. The results indicated that the Chinese national culture and organizational culture has great impact on the UTAUT factors. The implication of these results and the importance of taking culture into consideration in the constructs of the UTAUT model are also being discussed.
Item Type:Essay (Master)
Siemens China
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:05 communication studies
Programme:Communication Studies MSc (60713)
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