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Serving alcohol to pseudo-intoxicated guests in bars: designing the most reliable protocol for utilization in The Netherlands

Goverde, M.M. (2009) Serving alcohol to pseudo-intoxicated guests in bars: designing the most reliable protocol for utilization in The Netherlands.

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Abstract:Excessive alcohol consumption is a problem for all ages. Availability of alcohol plays an important role with this. Previous research showed that actors in bars, who pretended to be obviously intoxicated guests, were served alcohol in most purchase attempts, despite existing laws that prohibit this service. This study examined which over serving protocol from previous research is the most reliable to use and gives a first impression of over serving situations in The Netherlands
Item Type:Essay (Master)
Clients:
STAP (Stichting Alcoholpreventie)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:05 communication studies
Programme:Communication Studies MSc (60713)
Link to this item:http://purl.utwente.nl/essays/58435
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