Towards a successful implementation of nutrigenomics: experts and their visions on public acceptance

Gudde, L.T.J. (2009) Towards a successful implementation of nutrigenomics: experts and their visions on public acceptance.

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Abstract:This paper, derived from research conducted by means of 19 semi-structured interviews and three focus group discussions, adds to a better understanding of the context of nutrigenomics. Moreover, it provides a useful first glance at possible significant factors for a successful implementation of nutrigenomics applications in the future. First, results from the interviews showed that scientists, food industries, patient/consumer organizations, and the government, can be considered to be the most influential expert groups in this context. Subsequently, focus group discussions, with representatives from these four expert groups, provided useful insights regarding the influence of perception, communication and participation on nutrigenomics acceptance. Furthermore, current findings reflect some possible shortcomings in expert’s ways of thinking that might hinder a successful implementation process.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:05 communication studies
Programme:Communication Studies MSc (60713)
Link to this item:http://purl.utwente.nl/essays/59582
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