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Electronic payment in the leisure industry : how to address market needs for an electronic purse solution

Markvoort, Niels (2009) Electronic payment in the leisure industry : how to address market needs for an electronic purse solution.

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Abstract:Companies within the leisure industry indicate that they would like a system for access management including an integrated electronic payment solution. Nedap assessed the needs for access management within the leisure industry and has installed prototype systems. With this, there is an adequate base to further develop EASi access for the leisure industry. However, Nedap does not know yet how to create a payment solution. Technologies for developing an electronic payment solution seem to be available. The difficulty lies in the challenge to unite these technologies creating a unique solution that adds maximum value to customers, their visitors and Nedap. The goal is as following: Creating a unique electronic payment solution that - in combination with access management - offers maximum value to the leisure industry
Item Type:Essay (Master)
Clients:
NEDAP
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:Business Administration MSc (60644)
Link to this item:http://purl.utwente.nl/essays/59786
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