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The influence of national healthcare regulation on E-health business models an exploratory comparative case study of four European healthcare markets

Ooijevaar, J.R. (2010) The influence of national healthcare regulation on E-health business models an exploratory comparative case study of four European healthcare markets.

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Abstract:Motivation Recently developed e-health services that are to be implemented in the healthcare market show a great potential in increasing the healthcare quality and efficiency. Despite the promising potential of these services, many e-health services are unable to be successfully commercialized after being developed. By using business modeling, e-health services can be better aligned with available resources and the external environment. The external environment is particularly interesting in this instance, because the barriers for e-health services are of a legal nature. This thesis will therefore determine the influence of healthcare regulation on e-health business models. Methodology To study the influence of healthcare regulation on e-health business models, a comparative case study has been conducted. The case study has been divided into two stages. The first stage has been used to gather details regarding national healthcare regulations of the participating countries, using an analysis based on a literate study on the effect of national healthcare regulation on e-health services. The second stage has been used to validate the results of the first stage by conducting a set of expert interviews. Results Based on the results of the regulation analysis we can determine that the national healthcare regulation has a major influence on the financial domain of the e-health business model. Through the reimbursement methods and the way how treatment tariffs have been set up, the national healthcare regulation influences the financial incentives to adapt an e-health service. Conclusion National healthcare regulation has a large influence on the financial domain of e-health business models. It co-determines whether an e-health service can be financially viable. Because of the influence on the financial domain, it may force e-health services to alter their primary money source, also influencing the organizational domain of the e-health business model. Therefore the national 6 healthcare regulation should already be analyzed in an early stage of the business model design process, in order to anticipate in time to barriers created by national healthcare regulation. Recommendations Based on the results of this thesis, the following recommendations can be made: - Implement the regulation analysis over the entire length of the business model design process. - Further develop the reimbursement structure of healthcare services. Regarding this presented regulation analysis, the following recommendations can be made: - Further research on the influence of national healthcare regulation on other business model dynamics. - Broaden the scope of the regulation analysis.
Item Type:Essay (Master)
Clients:
Roessingh Research and Developments
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:Business Administration MSc (60644)
Link to this item:http://purl.utwente.nl/essays/60013
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