University of Twente Student Theses

Login

How long does it take to fill up a one-liter jar? Effects of Sound and Vision on Perception of Running Water

Seidakmatova, Aidai (2012) How long does it take to fill up a one-liter jar? Effects of Sound and Vision on Perception of Running Water.

[img] PDF
487kB
Abstract:People form their judgments of everyday phenomena based on multisensory information. This study investigates the relative impact of visual and auditory information on the perception of running tap water. Two visual and two auditory stimuli were combined to create four different combinations of high and low volumetric flow rate of tap water (the volume of water which passes through a faucet per time unit). Participants in each condition were asked to judge how long it would take to fill up a one-liter water jar. The results demonstrate that the evaluation of the volumetric flow rate of tap water was significantly influenced by both visual and auditory information. These results suggest that auditory information can play a significant role in everyday experience of running tap water even though participants are normally unaware of the effect of audition. These findings can be used to design environmentally friendly water faucets for public bathrooms, and thus to reduce the everyday water consumption
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:05 communication studies
Programme:Communication Studies MSc (60713)
Link to this item:http://purl.utwente.nl/essays/61800
Export this item as:BibTeX
EndNote
HTML Citation
Reference Manager

 

Repository Staff Only: item control page