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Comparing issue salience in EU Profiler statements to issue salience in election manifestos and European citizenry

Morazán Irias, D.P. (2015) Comparing issue salience in EU Profiler statements to issue salience in election manifestos and European citizenry.

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Abstract:Due to their widespread use, internet-based Voting Advice Applications (VAAs) such as the Dutch ‘StemWijzer’ and the German ‘Wahl-O-Mat’ have become one of the most striking subjects in electoral politics (Rosema, Anderson, & Walgrave, 2014, p. 240; Walgrave, Nuytemans, & Pepermans, 2009, pp. 1163–1166). Such online tools help voters find the political party that best matches their political preferences by matching the answers of voters to policy-related statements with the positions of parties on the same statements. On occasion of the 2009 European Parliament (EP) elections, a consortium of European research institutions1 launched the pan-European VAA ‘EU Profiler’ in the 272 European Member States plus Turkey, Switzerland and Croatia. Until shortly after the elections, more than 2.5 million initiated and almost one million completed sessions had been registered (Trechsel & Mair, 2011, p. 5). In other words, the EU Profiler had provided almost one million European citizens with voting advice. The present thesis aims to assess the representativeness of that advice by analysing the EU Profiler statements’ issue concentration and distribution and comparing it to issue salience of election manifestos3 and issue salience of European citizens. The concept of issue salience is based on the assumption that political parties compete by emphasising issues and that electorates base their vote choice on personal issue prioritisation.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:88 social and public administration, 89 political science
Programme:Management Society and Technology BSc (56654)
Link to this item:https://purl.utwente.nl/essays/67002
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