University of Twente Student Theses
To What Extent do Predictive, Descriptive and Prescriptive Supply Chain Analytics Affect Organizational Performance?
Huisman, D.O. (2015) To What Extent do Predictive, Descriptive and Prescriptive Supply Chain Analytics Affect Organizational Performance?
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| Abstract: | Computational tools for performing businesses have only recently become a major commercial concern. Rising amounts of data throughout industries have led to the emergence of Big Data. Not only have data variety and size increased significantly as of late but also their timeliness, and most importantly, the reaction timeliness executives can have upon this information. These phenomena lead supply chain managers to be increasingly reliant on these data to gain insight into expenditures, identify trends in costs and performance, and support process control, inventory monitoring, product optimization, and process improvement efforts. Currently, literature discusses early state-of-the-art Supply Chain Analytics that gives room for a broader overview and research. This paper attempts to address this gap by investigating the effects of supply chain analytical tools on business performance whilst also studying the perceived improvement associated to adopting these technologies by supply chain managers. This study is performed by means of a literary review in conjunction with a survey distributed to supply chain and purchasing managers throughout the retail sector in The Netherlands. Despite broad distribution, the survey did not obtain sufficient response to draw significant conclusions with respect to the hypotheses presented in this study. This paper concludes, based on literature, that Descriptive, Predictive and Prescriptive analytics all have positive influence on business performance and is unable to draw empirical conclusions as to the effects these tools have on the retail sector in The Netherlands and how their adoption is perceived by the relevant managers. |
| Item Type: | Essay (Bachelor) |
| Faculty: | BMS: Behavioural, Management and Social Sciences |
| Subject: | 85 business administration, organizational science |
| Programme: | International Business Administration BSc (50952) |
| Link to this item: | https://purl.utwente.nl/essays/67423 |
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