University of Twente Student Theses


The state of the art of strategy research and practice: An integrative review

Tekin, E (2015) The state of the art of strategy research and practice: An integrative review.

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Abstract:This master thesis is an integrative review paper. The research aim is to overview which core strategy themes and topics currently are found specifically in the Strategic Management Journal in 2013/2014, empirically assess which themes and topics currently are used by managers, and evaluate possible differences and matches between research and practice. The findings indicate the most important themes in research are performance (topics included are related to firm performance, firm growth and profits and costs); firm management (topics included are related to top management and firm strategy such as CEO’s and strategy formation); organizational structures (topics included are related to networks, strategic alliances and M&A’s); strategic change (topics included mostly are in the context of innovation and technology); environmental factors (topics included are related to firm environment, firm industry and corporate social responsibility); marketing (topics included are related to promotion, segmenting, positioning and targeting); resources (topics included are mostly related to human resources). The most important matches between research and practice were found in the theme performance and organizational structures. The remaining themes mostly illustrated specific differences. These matches and differences generally indicate a misalignment of strategy research and practice. Future studies are recommended for further enhancement of the strategic management field.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:Business Administration MSc (60644)
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