Karel Doorman : from project to product : an explorative case study

Derksen, Rayke M. (2015) Karel Doorman : from project to product : an explorative case study.

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Abstract:This MSc. thesis treats the case of the Karel Doorman Rotterdam. The company wants to turn this successful and innovative project into a replicable product. In terms of business model theory they want to change the value proposition and earning model. This research focusses on the effects and business consequences of this change on the value network of the project/product. The value network is expressed in roles and risks. To compare the project situation with the product situation we introduce a new mapping method, the Roles and Risks Breakdown structure (RRBS) which is based on several method found in literature.
Item Type:Essay (Master)
Clients:
Royal HaskoningDHV, Amersfoort, The Netherlands
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:56 civil engineering, 85 business administration, organizational science
Programme:Industrial Engineering and Management MSc (60029)
Link to this item:http://purl.utwente.nl/essays/68140
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