University of Twente Student Theses

Login

The Influence of Team-level Cognitive Styles on Internal and External Collaboration in the Context of New Product Development Projects

van Rijkom, A.K (2015) The Influence of Team-level Cognitive Styles on Internal and External Collaboration in the Context of New Product Development Projects.

[img] PDF
468kB
Abstract:Prior studies already examined the relationships between cognitive styles on the individual level. This study adds to the team-level innovation literature, by examining the effect of team-level cognitive style on internal and external collaboration in the context of new product development projects. The goal of this research is to closely examine the relationship between team-level cognitive style and internal and external relationship by using the cognitive style index developed by Allinson and Hayes. Based on the survey data of 63 NPD teams, gathered in one Turkish and four Dutch organizations in high technology driven industries, hypotheses on the relationship between internal and external collaboration and team-level cognitive style are tested. Results of hierarchical linear regression analysis and independent samples t-tests suggest that team’s level of analytical thinking styles might negatively influence external collaboration. The contribution of this research to existing scientific literature lies in the fact that next to the variables cross-functionality, team size and company experience, team-level cognitive style significantly influences external collaboration.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:International Business Administration BSc (50952)
Link to this item:http://purl.utwente.nl/essays/68514
Export this item as:BibTeX
EndNote
HTML Citation
Reference Manager

 

Repository Staff Only: item control page