Zelfredzaamheid bevorderen door Facebook berichten : een onderzoek om door middel van het lezen van Facebook berichten risicogedrag te doen afnemen.

Keizer, Sophie (2017) Zelfredzaamheid bevorderen door Facebook berichten : een onderzoek om door middel van het lezen van Facebook berichten risicogedrag te doen afnemen.

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Abstract:Self-reliance is an important issue in this society nowadays. Researchers have shown that risk messages with a high self-efficacy helps to make people feel that they have their own skills to rely on in risk situations. Also, risk messages from police officers are helping people to become more aware of risks. It alerts people to search information about risk situations. This study looked at which Facebook messages works. There were two variables self-efficacy and source and four cases of messages. The participants were two times random linked to a Facebook message. The first stimulus (message) was about garbage and the second stimulus about burglary. After reading one Facebook message the participants were asked questions about liking or sharing the message and they were asked about the concepts risk perception, altruism, intention, bias and assessment of the Facebook message. Self-efficacy came out to be significant. Therefore self-efficacy is a good predictor for liking and sharing Facebook messages. Also the assessment of Facebook messages turned out to be a good predictor of liking and sharing a Facebook message. Intention was only a good predictor for liking the garbage stimulus. To conclude, if authorities want people to be more self-reliance through Facebook, they could use in this situation (garbage and burglary) messages that consist a high level of self-efficacy and messages with a good assessment.
Item Type:Essay (Bachelor)
Clients:
86
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:77 psychology
Programme:Psychology BSc (56604)
Link to this item:http://purl.utwente.nl/essays/72638
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