University of Twente Student Theses
The global mindset of entrepreneurs and international performance of StartUps : a systematic literature review
Becker, D.J.T. (2017) The global mindset of entrepreneurs and international performance of StartUps : a systematic literature review.
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| Abstract: | Abstract: Today the need to sustain competitive conditions for companies together with the increasing complexity of the global market and a rise in the interconnectivity among individuals as well as organizations are known factors contributing to the high importance of a global mindset (GM). As defined by Gupta and Govindarajan (2002) a “Global mindset combines an openness to and awareness of diversity across cultures and markets with a propensity and ability to synthesize across this diversity.“ This paper aims to provide a full systematic review of the global mindset of an individual outlining the relevant concepts and addressing the following research question.“How does the global mindset of an entrepreneur affect the international performance of a starting company?” This literature review identifies a positive relationship between the global mindset of an entrepreneur and the international performance of a small firm respectively a startup. |
| Item Type: | Essay (Bachelor) |
| Faculty: | BMS: Behavioural, Management and Social Sciences |
| Subject: | 85 business administration, organizational science |
| Programme: | International Business Administration BSc (50952) |
| Link to this item: | https://purl.utwente.nl/essays/72712 |
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