University of Twente Student Theses


Assessment of e-learning effectiveness on employees

Croese, Y. (2017) Assessment of e-learning effectiveness on employees.

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Abstract:E-learning is an ever-increasing field of work. However, e-learning is developing more rapidly than the corresponding field of research that looks at the effectiveness of e-learning. This research focusses on different effects of the e-learning on ASICS employees. These effects include knowledge gain, knowledge utilization and engagement of employees as well as customer engagement. Knowledge in this case in split up into 5 different forms: declarative, conceptual, procedural, principle and problem-solving. An observation tool was developed to assess the knowledge utilization of the employees. Slight changes in behaviour before and after the e-learning, as well as between store types might suggest that the e-learning used in this research had a positive effect on the employees’ knowledge utilization and engagement. Due to the small sample size, it is suggested to replicate similar research with a bigger sample, to validate whether the probable results found in this research can be assessed more thoroughly.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:81 education, teaching
Programme:Educational Science and Technology MSc (60023)
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