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Sequencing strategy of SME: Examining the combined effects of organisational characteristics

Lee, J.S. (2018) Sequencing strategy of SME: Examining the combined effects of organisational characteristics.

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Abstract:Since the late 70’s, many scholars have investigated internationalisation process models and it provides the inspiration to research sequential internationalisation. Yet, the growing awareness of international business environment in the last decades has viewed the organisational abilities and characteristics, such as, global mindset, cultural intelligence, learning orientation, network competence and financial resources or the organisation, and its relationship towards to internationalisation strategies as fundamentally crucial characteristics for strategic decision and execution. For reaching the holistic understanding of these organisational characteristics, this paper proposes its contextual setting in a form of combination sets, and researches how these combinations relate to the differentiated sequential internationalisation strategies that are defined as focused and unfocused sequencing strategies. It follows the triangulation methods by integrating quantitative questionnaires, qualitative interviews for data collection, and modified fsQCA for data analysis. The main finding of the paper demonstrate that organisations with a high level of global mindset and financial resources tend to follow the focused sequencing strategies in their internationalisation, while only the organisational characteristics of global mindset affects the strategic decision of unfocused sequencing strategies. The combination sets consist of other organisational characteristics differ in its results depending on the contextual interpretations. The given research contributes to literature to differentiate the term sequential internationalisation and to discover the combined effects of the organisational characteristics on the sequencing strategies. The result of the given paper should enable organisations to select appropriate sequencing strategies in the global business based on their organisational characteristics.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:Business Administration MSc (60644)
Link to this item:https://purl.utwente.nl/essays/74821
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