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The match between the intervention Rookvrij Leven combi and its’ users by reviewing qualitative adherence variables and persona’s

Drost, D.J. (2018) The match between the intervention Rookvrij Leven combi and its’ users by reviewing qualitative adherence variables and persona’s.

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Abstract:Background. Smoking is still a common health problem in the Netherlands. Smoking increases the chance of lung cancer and COPD. Besides this, smoking induces high costs for society. Many options are available when it comes to treating smoking addiction, namely: medication treatment, face-to-face sessions, group based treatment, web-based treatments and alternative treatments. Success factors differ per treatment. Blended therapy is about combining face-to-face sessions and web-based treatment. In this study, the match between patients and a blended treatment (Rookvrij Leven combi) will be analyzed, the focus will be on adherence and user characteristics. Our hypothesis is that three user groups can be distinguished based on the data. Method. Interviews were conducted by previous researchers. These interviews were analyzed in this study by creating a coding system and coding the interviews. A priori, a division of respondents was made. They were divided in groups to review the type of user they represent. This division was done separately by two researchers; the Inter-rater reliability was .90. After this, essential quotes of the respondents were analyzed. Results. Most respondents do not seem to have lot of technological skills. Further, it can be seen in this study that a lot of respondents had health complaints and that five out of ten respondents quit smoking after or during the treatment. The face-to-face sessions are evaluated as stimulating by most, the web-based part is overall reviewed as being repetitive and boring. The suitable user group has a positive attitude towards technology, has average computer skills, is not influenced by smokers in surroundings, overall quitted smoking after treatment, and reviews more positive element of the face-to-face elements. The potential group has: different experiences with technology in general, not quit smoking, no feeling of social support, a preference of face-to-face over web-based treatment, a negative opinion about the web-based part. The non-suitable group has a negative attitude about technology, a different experience in social support, a negative experience with the web-based part and a mostly negative opinion about the face-to-face treatment. Discussion. It can be seen that most respondents who quitted smoking received social support. The most who were adherent did quit smoking. We found a basis for two distinctive groups, or personas. So, our hypothesis about having three user groups was not confirmed.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:77 psychology
Programme:Psychology MSc (66604)
Link to this item:http://purl.utwente.nl/essays/74927
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