University of Twente Student Theses

Login
As of Friday, 8 August 2025, the current Student Theses repository is no longer available for thesis uploads. A new Student Theses repository will be available starting Friday, 15 August 2025.

To the moon or bust? Factors of success of an Initial-Coin-Offering

Cleven, Yannik (2018) To the moon or bust? Factors of success of an Initial-Coin-Offering.

[img] PDF
4MB
Abstract:Whilst cryptocurrencies and initial-coin-offerings (ICO) have gained increased popularity and mainstream attention throughout the last decade, it is unclear as to whether investors rely on traditional investment criteria, or subjective indicators such as overall market sentiment, and additional psychological influences. This paper is an empirical analysis on whether the content and quality of an ICO whitepaper influences its success. The research has found that not all data on an initial-coin-offerings is significant, and therefor begs the question on whether psychological investment drivers have a more significant effect on their success.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:International Business Administration BSc (50952)
Link to this item:https://purl.utwente.nl/essays/75431
Export this item as:BibTeX
EndNote
HTML Citation
Reference Manager

 

Repository Staff Only: item control page