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Come play with me! : Attracting passers-by to interactive floors in semi-public space

Ahovi, R.E. (2018) Come play with me! : Attracting passers-by to interactive floors in semi-public space.

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Abstract:The task of this bachelor thesis, as assigned by the HMI department of the UT, was to develop playful experiences and elements in order to attract passers-by to the interactive floor in the DesignLab, to motivate them for more frequent interaction, and eventually get them interested in the underlying system and its functions. The goal of the proposed prototypes is to attract passers-by to such systems in public space by making them curious. This is summarized in the main research question: How can careful prototyping based on established theories, design principles, guidelines and models be used to design interactive floor systems which attract passers-by in semi-public space? The sub questions guided my approach of research in related work and user testing. The evaluation of this thesis suggests that the visibility of the interface greatly influences its noticeability and engagement, since visual feedback is a strong engaging factor. Between students, interface experts and OpenHouse visitors, “Vote“ was the least effective proposed concept. The “Uncover“ prototype performed strong, however the slightly more goal-relatedness of the “Buzz“ prototype introduced competition, which additionally boosted the motivation of its users, and made it the most effective at attracting passers-by. To outline my findings, interactive floor systems should improve their visibility as much as possible, since visual feedback is their strongest engaging factor, tailor their game content to their specific target group and environment, and eventually give hints about underlying functions in order to get users interested in the system. Competition, visual and auditory feedback are concluded to be highly effective in grabbing passers-by attention.
Item Type:Essay (Bachelor)
Clients:
University of Twente, Enschede, Netherlands
Faculty:EEMCS: Electrical Engineering, Mathematics and Computer Science
Subject:50 technical science in general, 76 recreation, leisure
Programme:Creative Technology BSc (50447)
Link to this item:http://purl.utwente.nl/essays/75595
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