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Corporate and traditional startups in a platform society

Haemers, David Geert Maria (2018) Corporate and traditional startups in a platform society.

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Abstract:In this paper, literature on corporate startups and traditional lean startups is analysed and the standards for creating a successful startup are explained. Furthermore, the differences between the two types of startups are determined. Literature on platforms is analysed to find the principles and tools for developing a platform. The findings of the literature research are applied to Asito’s new platform Tisser. The research has shown that Tisser is not substantially different compared to traditional startups and platforms.
Item Type:Essay (Bachelor)
Faculty:EEMCS: Electrical Engineering, Mathematics and Computer Science
Subject:85 business administration, organizational science
Programme:Business & IT BSc (56066)
Link to this item:http://purl.utwente.nl/essays/77174
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