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Co-Creation for Crowdfunded Startups

Trautwein, L.P. (2019) Co-Creation for Crowdfunded Startups.

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Abstract:Over the last few years there have been several successful crowdfunded startups coming out of the University of Twente, from a smart home system to color-changing swim shorts and camera-throwing devices. A crowdfunding campaign is a great way for a startup to raise the funds that are necessary to get started with the business. All while staying independent from investors and validating the launching product or service at the same time. However, such a crowdfunding campaign should only be considered the beginning and not the final goal for a startup. Whether it can grow into a sustainable business is decided in the months and years after the initial campaign. This phase is often challenging for young entrepreneurs.
Item Type:Essay (Bachelor)
Clients:
Novel-T
Faculty:EEMCS: Electrical Engineering, Mathematics and Computer Science
Subject:83 economics, 85 business administration, organizational science
Programme:Creative Technology BSc (50447)
Link to this item:http://purl.utwente.nl/essays/78896
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