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Operative excellence in buyer-supplier relationships: The influence of operative antecedents on supplier satisfaction

Ilkay, S. (2019) Operative excellence in buyer-supplier relationships: The influence of operative antecedents on supplier satisfaction.

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Abstract:The purchasing department of organizations is developing towards a strategic function. Due to the increasing awareness and importance of strategic supplier relationship, organizations are trying to become a preferred customer of their key suppliers. The benefits of preferred customer status can lead to competitive advantage. To achieve preferred customer status, organizations should emphasize on satisfying their suppliers. The supplier can be satisfied by being profitable, offering growth opportunities, positive relational behavior, and being operationally excellent. Although several researchers have shown an increased interest in operative excellence in purchasing studies as a strategic enabler. Therefore, this study emphases on new operative excellence factors influencing supplier satisfaction. As a result of the literature research, several operative factors have been identified. Subsequently, empirical data was collected to test the relationship between the factors. The results of the study with SmartPLS 3.0 path modelling show that demand forecasting, contact accessibility, and quality of processes positively influence supplier satisfaction. Also, this research shows that the quality of processes positively influences demand forecasting, payment, order process, and contact accessibility. Finally, the order process and payment did not show a significant effect on supplier satisfaction. The finding shows that buying firms can satisfy their suppliers by offering suppliers reliable demand forecasting, high quality if processes, and providing access to contacts. Also, buying firms would benefit from investing in IT-systems to enable a higher quality of processes, since it positively influences the other antecedents as well.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:Business Administration MSc (60644)
Link to this item:http://purl.utwente.nl/essays/78985
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