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Understanding users’ personalisation preferences regarding the Implicit Vitality training application

Hauschke, Finja (2020) Understanding users’ personalisation preferences regarding the Implicit Vitality training application.

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Abstract:IVY is an e-health application that retrains the self-as-fatigued bias through cognitive bias modification. IVY is supposed to be used daily, however, many users struggle to adhere to it. This study sought to investigate which personalisation features could be used to enhance the attractiveness of the application. A human-centred design was employed using individual interviews of twenty participants (N = 20) that varied in age and occupation. The participants were introduced to IVY and later on asked about possible personalisation features that could make IVY more attractive to them. The results indicated that the users find it motivating to see progress indications, be able to change the layout or having feedback implemented into their reminders. More motivational features mentioned were game-like features and a social function. Next to the motivational features, the users indicated which features would make IVY more personal to them, proposed were the possibility of changing the stimulus words, including more personal information, getting more explanations about the app and the mechanism. The last feature concerning the personal relevance was the possibility of including an avatar. Considering the limited research about personalisation of cognitive bias modification, it was concluded that not all preferences determined in the interviews benefit IVY. Nonetheless, several recommendations to increase IVYs attractiveness were provided. These new insights can be used to personalise IVY to increase adherence of the users. More research is needed to understand the extent to which CBM applications could profit from personalisation features.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:77 psychology
Programme:Psychology BSc (56604)
Link to this item:http://purl.utwente.nl/essays/81649
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