University of Twente Student Theses


The voices of the unheard : the reality behind the working life of Indonesian gig workers in the transport industry

Sevilla, Sarah (2020) The voices of the unheard : the reality behind the working life of Indonesian gig workers in the transport industry.

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Abstract:Objectives: The way of work is changing, the numbers of individuals working in the gig economy are increasing each year. However, little research studies the experiences of the transport gig workers working with the app-based platforms, despite their rapid growth. This study aims to explore how gig workers in the transport industry assess their working life. Later, this study also tries to make sense the results on how the gigs’ experiences can affect the companies and the workers individually. Method: 18 semi-structured interviews with Indonesian transport gig workers (working in Gojek and Grab) were conducted as the data collection method. The topic of the interview tries to see and understand what are workers’ background, motivation, needs, feeling, and experiences working in the gig economy. Results: This study resulted two factors of motivation in joining the gig economy (pull and push factors), several experiences from enrichment and depletion lenses, coping strategies, and how all the ascpects relate to and affect each other. Conclusions: In summary, gig workers (i.e. online drivers) assess their working life experience differently depending on their reason in joining this type of work. Moreover, the new nuances are also found based on the results. These nuances explains that the experiences of the gig workers are not always based on their reason in joining this industry, but it is affected on their job routines and working environment. Practical implications: The findings of this study reveal that there are a lot more thoughts and experiences of transport gig workers that are not commonly known at the moment. Such findings could also contribute to future research on similar context as well as for digital companies to get insights about its workers’ and improve their engagement and loyalty.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:05 communication studies, 70 social sciences in general
Programme:Communication Studies BSc (56615)
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