Under what circumstances will reputation transfer increase or decrease the information asymmetry as experienced by requesters?

Author(s): Avest, L. ter (2020)

Abstract:
Exploratory research about the effect of reputation transfer on the information asymmetry between the worker and the requester on online platforms. This research lays on the ‘Signalling Theory’ and the data is collected by conducting interviews in order to get enough and valuable insights about the research question. Information asymmetry can be increased and decreased due to reputation transfer in all of the four different phases of the ‘signalling timeline’ and can be influenced by two actors of the platform economy. Since reputation transfer is not happening right now, all interviewees were speculating in some cases. This research is the first research and therefore an exploratory research. There is almost no information known about this specific research.

Document(s):

Ter Avest_BA_Behavioural, Management and Social sciences.pdf