University of Twente Student Theses


Identification and discussion of the characteristics of social networks of businesses in the creative sector in kampongs.

Harten, Thom van (2020) Identification and discussion of the characteristics of social networks of businesses in the creative sector in kampongs.

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Abstract:Social networks play a crucial role for businesses in the creative sector. They provide access to resources, help with daily activities, development, and help businesses keep up to date on new developments. So far, social aspects of business networks have not been majorly studied in the Global South, especially Indonesia, therefore this study attempts to analyze the characteristics of social networks and their significance in creative businesses of Bandung, Indonesia. This can be useful for policymaking and further academic studies. The characteristics of these social networks are studied concerning three aspects, ties which will involve the type of network partners and the functions of ties within the organizations, exchange of resources with the network partners including knowledge and capital, and location of the business and their relations inside as well as outside of the neighborhood. Moreover, the research also explores the characteristics of businesses and their owners. The study uses a methodology similar to Social Network Analysis (SNA), with the aim to construct one social network per surveyed business in three neighborhoods of Bandung, namely, Binong Jati, Cigadung, and Dago Pojok as they are common residential areas in Indonesia. The secondary data used for this study is collected via surveys for the INECIS project conducted by ITC, INISIATIF, and ITB. The data is further analyzed and visualized; unexpected results and gaps of the data are clarified in the interviews with experts. Moreover, the similarities and differences between the three neighborhoods of Bandung will be visualized. The results show that small businesses rely on family as employees. Furthermore, employees are sourced locally, are often friends and neighbors, and are mostly employed on a project base. The government is involved with the creative sector and supplies workspaces, equipment, and training. Collaborations between businesses that were registered tend to be focused on fulfilling orders while sharing phases of production, as well as on sharing information and developing products. There are also collaborations with NGOs for support, and universities to gain access to knowledge. The community is essential for the success of projects and is involved via the community leader. The effect of the (personal) characteristics of the business (owners or managers) is unknown due to the restrictions of the data collected and the time allocated for the current research.
Item Type:Essay (Master)
Faculty:ITC: Faculty of Geo-information Science and Earth Observation
Programme:Spatial Engineering MSc (60962)
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