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Scaling social business models : a lean startup perspective.

Somi, T. (2021) Scaling social business models : a lean startup perspective.

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Abstract:Globally, the importance of social enterprises that efficiently provide for both social and economic interests increased. Their succes is linked with their ability to scale their social business models as a means of increasing their social impact. However, social enterprises face high levels of uncertainty in their scaling process, which requires an emergent approach, whereby responding to unexpected events is central. Therefore, this study approaches the social scaling process from the emergent approach lean startup, whose core is designed to operate under uncertain conditions. How the lean startup approach can contribute to scaling social enterprises is explored through four in-depth studies. First, it is shown that lean startup enable social enterprises to eliminate the uncertainty of their product or service and prevent wastage of resources in the scaling process. Second, it is shown that addressing the challenges in the scaling process may require a review of the enterprises’ business model. Since changes to business models are accompanied by uncertainty and unknown knowledge, the study claims that lean startup can support the scaling process by shortening the process of adapted or new services in business models by quickly ascertaining the viability of proposed adaptations.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:Business Administration MSc (60644)
Link to this item:http://purl.utwente.nl/essays/86435
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