University of Twente Student Theses
The handling of the COVID-19 pandemic by 10 Downing Street: Content Analysis of Boris Johnson’s Press Conferences
Ozer, Elif (2021) The handling of the COVID-19 pandemic by 10 Downing Street: Content Analysis of Boris Johnson’s Press Conferences.
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Abstract: | The recent coronavirus pandemic has affected the globe and the lives of many. This study examines how the British government handled the COVID-19 pandemic crisis and aims to show the importance of appropriate and reliable crisis communication. It investigates and explains a more reliable manner for the government to respond to the crisis. It, also, has the aim of adding to the limited amount of research on frame building theory. Using three variables containing a 34-item coding scheme, 37 press conferences by the Prime Minister of the United Kingdom regarding the coronavirus pandemic throughout the year 2020 have been analysed. The results of this study show that the Prime Minister rejected the situation at first, then praised the country's resources and preparedness, which did not reflect reality and was damaging from the outset. His communications lacked urgency, transparency, and consistent messaging. He was unable to identify and learn from his mistakes. The study found a general lack of effective and reliable communication. Implementation of reliable communication culture is necessary for complex organizations like the national government. Citizens, after all, rely on their governments to resolve issues and keep them safe. |
Item Type: | Essay (Bachelor) |
Faculty: | BMS: Behavioural, Management and Social Sciences |
Subject: | 05 communication studies |
Programme: | Communication Studies BSc (56615) |
Link to this item: | https://purl.utwente.nl/essays/86449 |
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