University of Twente Student Theses
The impact of perceived depression, anxiety, loneliness and worry on consumer behavior and buying patterns during the COVID-19 pandemic - An exploratory study
Érdi-Krausz, T.V. (2021) The impact of perceived depression, anxiety, loneliness and worry on consumer behavior and buying patterns during the COVID-19 pandemic - An exploratory study.
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| Abstract: | The COVID-19 pandemic has made a big impact on economy and society. Various consumer behavior changes were documented since March 11, 2020 when the World Health Organization (WHO) declared the coronavirus, named COVID-19 a global pandemic. In this study we have aimed to investigate the influence factors on consumer behavior during the COVID-19 pandemic in a systematic literature review and then, to measure the factor’s influence on additional purchasing of necessity goods and the preference between online shopping and brick-and-mortar shopping. |
| Item Type: | Essay (Master) |
| Faculty: | BMS: Behavioural, Management and Social Sciences |
| Subject: | 01 general works, 85 business administration, organizational science |
| Programme: | Business Administration MSc (60644) |
| Link to this item: | https://purl.utwente.nl/essays/87295 |
| Export this item as: | BibTeX EndNote HTML Citation Reference Manager |
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