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Appreciative internal communication? : A qualitative requirements analysis for an employee app

Kuhlmann, Hanna (2021) Appreciative internal communication? : A qualitative requirements analysis for an employee app.

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Abstract:Although the impact of social media use in organizations has been studied from various perspectives, no research has been done on the requirements of employees and other stakeholders for such apps from a technical design perspective. This study addresses the research gap by exploring requirements of an employee app from various stakeholders to identify relevant requirement types for software development and to develop specific requirements. In addition, this study aims to determine attitudes towards the app in terms of internal communication and employee engagement. In doing so, the study links the two areas of organizational and technical communication.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:05 communication studies
Programme:Communication Studies MSc (60713)
Link to this item:http://purl.utwente.nl/essays/87395
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