University of Twente Student Theses
Are autonomous drones perceived as trustworthy? The effects of fire department resemblance and transparent information on trust in a drone
Meiländer, L. (2021) Are autonomous drones perceived as trustworthy? The effects of fire department resemblance and transparent information on trust in a drone.
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| Abstract: | Speed, accuracy, and flexibility are of crucial importance in an emergency call for a fire department. A technology that might aid in life-threatening operations is a drone because it is cheap, versatile, and fast. Yet, people that encounter drones flying over their own homes often feel uncomfortable and violated in their privacy. To investigate the effect of drones flying over residential areas, 128 responses were collected from German citizens. The aim of the study was to investigate methods to increase feelings of trust in drones that are operated by the fire department. The 2x2 study design measures the effect of fire department resemblance of a drone and transparent information on trust in the drone. The results show that resemblance significantly improved trust ratings. Information yielded ambiguous results because it increases trust when no resemblance is present but shows no significant effect when it is combined with resemblance. However, both methods alone improved trust compared to a regular drone. Combining the two methods does not result in a higher trust rating which means that implementing one of the two proposed changes should be sufficient. Providing a suitable purpose for a drone flight appears to be an important determinant for trust and the results indicate trust transfer from an organisation onto technology is possible through design changes. |
| Item Type: | Essay (Master) |
| Faculty: | BMS: Behavioural, Management and Social Sciences |
| Subject: | 77 psychology |
| Programme: | Psychology MSc (66604) |
| Link to this item: | https://purl.utwente.nl/essays/89176 |
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