University of Twente Student Theses


Technology roadmapping to develop the innovation strategy in engineering consultancy

Manten, Dion Jean François (2022) Technology roadmapping to develop the innovation strategy in engineering consultancy.

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Abstract:Engineering consultancy firms have to deal with digital innovations. To keep up with the competition, they have to balance the exploration and exploitation of innovations. Planning brings a structured approach to the execution of the two activities, balancing them. The method of technology roadmapping (TRM) can be used to plan the exploration and exploitation of innovations. TRM supports its users with the integration of technology into a strategic business context through strategic and long-range planning. TRM has been used in service-oriented industries, however, this TRM method is not applicable in engineering consultancy to develop an innovation strategy. Therefore, a new TRM method had to be designed for engineering consultancy firms to develop their innovation strategy. The designed TRM method consists out of preparing the workshops and a workshop phase. In the preparing the workshops phase, the workshops are customised to the organisation. In the workshop phase through four workshops, data about the why, what, how, and when of organisation’s innovation strategy are processed by a team with expert knowledge of the industry. The method was designed in two consecutive but different design cycles. In the first design cycle, seven requirements were introduced based on the stakeholders’ goals. The TRM method was designed by comparing six TRM methods from literature along six criteria that would aid with designing a TRM method compliant with the requirements. The new TRM method used elements from the T-plan workshop structure by the Cambridge practical school and implementation-oriented roadmapping by the Portland/Bangkok school. One requirement could not be verified during verification as the designed TRM method lacked operation details; this called for a second design cycle. In the second design cycle, the designed TRM method was enriched with operational details based on literature resulting in an hourly workshop planning and detailed description of the tools used during the workshops. With the additional details, validation was possible. The validation and implementation happened in a specialist group at Sweco. First, the implementation was evaluated in an interview with three workshop participants and was considered successful. The validation was successful as all requirements were met during the implementation of the TRM method. As a result, the research goal to design a TRM method that allows engineering consultancy firms to develop their innovation strategy was achieved along with a real-world validation of the designed TRM method.
Item Type:Essay (Master)
Faculty:ET: Engineering Technology
Subject:52 mechanical engineering
Programme:Mechanical Engineering MSc (60439)
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