University of Twente Student Theses


Step-by-step approach to implement corporate sustainability

Wijlens, T.M. (2022) Step-by-step approach to implement corporate sustainability.

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Abstract:To fill in a gap in the sustainability strategy implementation literature, the present study proposes an integrated theoretical model for corporate sustainability (CS). A review of sustainability strategy integration literature and existing implementation models provides the background to develop an integrated theoretical model called “Implementing Corporate Sustainability successfully”. A qualitative case study with board- and executive members led to adjustments of the theoretical model. Resulting in ‘the case company’s evolution model’ highlighting nine parts and two ‘waves of impact’ of the corporate sustainability implementation process suggested to the case company. Practical- and managerial implications and suggestions of future research are also discussed. Keywords: Corporate sustainability; implementing sustainability; sustainability strategy; implementation; case study; strategic management; strategy execution
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:Business Administration MSc (60644)
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