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The use of digital nudges on wearable devices for improving physical activity

Zey, A.S. (2022) The use of digital nudges on wearable devices for improving physical activity.

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Abstract:This study aims to identify how the perception of different nudges impacts the users of wearable devices to motivate them towards more active behavior and what kind of nudge seems to be the most promising one.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:05 communication studies
Programme:Communication Studies MSc (60713)
Link to this item:https://purl.utwente.nl/essays/90510
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