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Towards ecosystem value: sustainable data driven business models in the context of Europe

Olthof, L.S. (2022) Towards ecosystem value: sustainable data driven business models in the context of Europe.

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Abstract:The digital transformation challenges the sustainability of currently employed data-driven business models. Within Europe, new regulations are being developed to limit the ability of data-driven organizations to exploit personal data. Europe seeks to improve data sovereignty, for instance by enforcing mechanisms to store personal data in a decentralized manner under the user’s control, or by prohibiting the processing of data unless consented by the user or data owner. With these developments, challenges occur in how to develop (socially desirable) business models. This explorative thesis aims to provide insight through semi-structured interviews with personal data operators, and experts in the field, to discover key challenges, and by extension to come up with alternative business model directions.
Item Type:Essay (Master)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:Business Administration MSc (60644)
Link to this item:https://purl.utwente.nl/essays/90635
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