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In what ways are issues of gender bias addressed in the European Discourse on ADM? Unmasking masculine domination patterns

Anoniem, A. (2022) In what ways are issues of gender bias addressed in the European Discourse on ADM? Unmasking masculine domination patterns.

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Abstract:This thesis seeks to advance the relationship between gender studies and automated decision-making in the Public European discourse on ADM. Since ADM products often have a gender bias, this study examines the extent to which this bias is addressed in the European discourse on ADM. It critically examines the extent to which masculine domination patterns are reflected in the European discourse on ADM. Significantly, a Critical Discourse Analysis following Fairclough's approach can help analyse the possibly existing masculine-dominant patterns in addressing gender issues in ADM by the European Union. In that sense, the research question is, in what ways are issues of gender bias addressed in the European discourse on ADM? This will form the basis of the thesis. In order to be able to conduct a Critical Discourse Analysis based on Fairclough's approach, policy documents and policy communications between 2018 and 2022 that have been submitted to or published by the European Commission (EC), will be analysed. Furthermore, CDA is carried out using verse coding to analyse both masculine patterns (discrimination) and anti-masculine patterns (anti-discrimination) in order to reduce a bias in the thesis. A Critical Discourse Analysis that examines discrimination and anti-discrimination concepts aim to study the question of how such patterns of masculine domination are reflected within the EU discourse on ADM. This method seeks to analyse the linguistic patterns in the policy documents and policy communications of the European Union on ADM regarding implied hegemonies. These hegemonies are marked by the EU discourse and the construction of masculine patterns. Finally, the result shows how masculine domination patterns shape the European Commission’s Discourse.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:88 social and public administration
Programme:Management Society and Technology BSc (56654)
Link to this item:https://purl.utwente.nl/essays/91650
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