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Imagine Tomorrow, Challenge Today: Constructing A Technological Roadmap For Sports Innovation Through Automated Patent Analysis

Wengel, ir. X.J. ter (2022) Imagine Tomorrow, Challenge Today: Constructing A Technological Roadmap For Sports Innovation Through Automated Patent Analysis.

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Abstract:The sports technology market has increasingly expanded over the past years, mainly under influence of Industry 4.0. This research employed automated patent analysis with a conceptual competence analysis to identify business opportunities for Demcon. A Latent Dirichlet Allocation model was applied to patents extracted from Google Patents to identify technology development trends in sports. Three trends in sports technology were found: video analysis, sports equipment, and sensor technology. All of these trends could be promising opportunities for Demcon. It is advised that Demcon first focuses on gaining more insight into these specific markets and identifying its players. Further research could focus on the extension of the framework by including the needs of end-users or enabling the framework to filter relevant data sources. Practical implications for Demcon consist of contacting sports organizations or smaller companies for contract R&D. This study has contributed to the application of automated patent analysis for identifying business opportunities. Keywords: sports technology, patent analysis, technological roadmap, market research
Item Type:Essay (Master)
Clients:
Demcon, Enschede, The Netherlands
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:50 technical science in general, 70 social sciences in general, 85 business administration, organizational science
Programme:Business Administration MSc (60644)
Link to this item:https://purl.utwente.nl/essays/92313
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