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How manufacturing goes beyond the production of the physical object : a firm-level study to identify the challenges and needs for implementing Agile within an existing Stage-Gate system

Pit, W.J. (2022) How manufacturing goes beyond the production of the physical object : a firm-level study to identify the challenges and needs for implementing Agile within an existing Stage-Gate system.

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Abstract:The objective of this study was to examine the required flexibility, iterative- and responsiveness within the current NPD process to determine the need for Agile. To answer this objective, a qualitative method had been executed to gather information on this topic. In-depth insights were collected via semi-structured interviews within a manufacturing company. The sample consists of 11 employees, each representing a different product category and department. The interviewees indicated that depending on the type of product and the business market combination, the early stages, as well as the post-launch stage, require more flexibility, iterative- and responsiveness to respond to technological turbulence, market turbulence, and changing customer preference. It can therefore be concluded that within these stages the integration of Agile is most suitable, while for the Development and Testing Stage the Stage-Gate approach is best suited. This is because these stages require a clear structure and fixed approach to achieve the required quality and accuracy.
Item Type:Essay (Master)
Faculty:ET: Engineering Technology
Subject:01 general works
Programme:Industrial Design Engineering MSc (66955)
Link to this item:https://purl.utwente.nl/essays/92910
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