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Virtual nature : the effects of mystery, spaciousness and nature-based sounds on young adults

Sarpkaya, E. (2023) Virtual nature : the effects of mystery, spaciousness and nature-based sounds on young adults.

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Abstract:Social well-being can be promoted by having conversations and bonding socially. Nature (virtual) has proven that it can have many positive effects and generate associations that can be used as conversational material. Thus, the study focused on which parts of nature and whether nature videos can generate (the most) associations. High mystery, low spaciousness, and background-sound assisted videos are expected to score the highest. The hypotheses were tested using a mixed methods approach. For this study, the results of 55 participants (18-22 years old) were analyzed. Together with the control condition, the manipulation of mystery (low vs high) and spaciousness (low vs high) resulted in five different conditions. All five categories were tested with and without sound. Participants were divided into one of two conditions (sound vs without sound). The results indicate that there was no significant difference among the different nature conditions (p>0.05), but significant differences among some nature conditions and the control condition were found (p<0.05). For the number of associations, low mystery, high spaciousness, and low spaciousness had a significant difference with the control condition. For personal engagement, high mystery and low spaciousness were significantly different from the control conditions. Additionally, the ease of storytelling was higher for the without sound condition, which contradicts earlier assumptions. Concludingly, the assumptions that high mystery, low spaciousness, and background-sound assisted videos were expected to score the highest, were rejected. However, further research with more polarizing and valid nature images that represent each nature category is needed.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:77 psychology
Programme:Psychology BSc (56604)
Link to this item:https://purl.utwente.nl/essays/94279
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