University of Twente Student Theses
Is AI a Diamond in the Rough for HR? Identifying the Attributions Towards AI-enabled HR practices. A Grounded Theory Approach
Teune, L.G. (2023) Is AI a Diamond in the Rough for HR? Identifying the Attributions Towards AI-enabled HR practices. A Grounded Theory Approach.
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| Abstract: | With the rapid development of AI technology running parallel to the seismic and unpredictable shifts in the world of work it is imperative to understand why companies choose to capitalize the power of AI for HR purposes or why they remain disengaged in basing HR practices on AI. The purpose of this study was to infer explanations about the willingness concerning the adoption-and rejection of AI-enabled HR practices. The desire to adopt AI is in general attributed to the conviction that AI can facilitate the shift from an intuitive reactive HR discipline to a preventive data-driven HR discipline. The necessity to reinvent HR practices based on AI is amongst others shaped by contextual influences such as the Covid-19 pandemic, topical debate on inclusion and diversity and tight labour market. The intent to remain disengaged in AI-enabled HR practices prevails when AI automation is pursued in final decision-making on who to hire, fire, or promote for instance. All in all, it could be said that as long as AI is adopted with the intent to automate administrative tasks and to support strategic decision-making, AI is perceived as a diamond in the rough for HR. |
| Item Type: | Essay (Master) |
| Faculty: | BMS: Behavioural, Management and Social Sciences |
| Subject: | 85 business administration, organizational science |
| Programme: | Business Administration MSc (60644) |
| Link to this item: | https://purl.utwente.nl/essays/94692 |
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