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Investigating the Correlation between the Value Priorities of Companies in Germany and Their Implementation of Gender Equality Measures

Albers, H.A. (2023) Investigating the Correlation between the Value Priorities of Companies in Germany and Their Implementation of Gender Equality Measures.

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Abstract:Inequalities between men and women have persistently existed across diverse facets of life over an extended period. Especially in the employment sector, women are faced with disadvantageous conditions, necessitating an examination of the factors that influence companies’ commitment to promoting gender equality. This study explores the relationship between company value priorities (benevolence, universalism, power, achievement) and the implementation of gender equality (GE) measures in German companies. Six German HR managers filled out a questionnaire measuring their company’s values and subsequently took part in an interview investigating their GE measures. A correlation analysis between the value priorities and the number of GE measures did not yield significant results. Merely the correlation between achievement values and the extent of GE measures in companies displayed a nearly significant positive relationship. Hence, high achievement values might indicate a strong determination towards promoting gender equality. The findings of the study reveal that employers’ perceived need for GE initiatives and beliefs about the causes of gender inequality seems to impact the number of GE measures. Intrinsic motivations for promoting gender equality could increase the implementation of measures while extrinsic motivations have the opposite effect. Communication within the company, diverse management and perspective-taking abilities of employers are suggested to facilitate gender equality in the workplace. The non-significant results, the small sample size and the low generalisability display limitations of the study. However, it still generated interesting results that can be the basis for future research on the highly relevant topic of gender equality.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:77 psychology
Programme:Psychology BSc (56604)
Link to this item:https://purl.utwente.nl/essays/95237
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