University of Twente Student Theses
A Qualitative Study Investigating Emotion Expression, Communication and Regulation and Gender Stereotypes among Men and Women in the Digital Age
Gelderman, Annique (2023) A Qualitative Study Investigating Emotion Expression, Communication and Regulation and Gender Stereotypes among Men and Women in the Digital Age.
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| Abstract: | Today’s youth differs undeniably from foregoing generations in many aspects, like language, attitudes and behavior. Various traditional views are questioned and not valued any longer. This also applies to gender-based stereotypes, that throughout history limited men and women in their emotional expression. Nowadays, aforementioned limits are actively criticized on social media, which appears to be an impactful tool in reforming traditional views and shaping the younger generations. This research therefore investigates, by means of semistructured interviews and thematic analysis, how men and women, despite social stereotypes, communicate and express their emotions nowadays. The results give insight into the emotionality development of young men and women and the impact that social stereotypes had on them. Furthermore, the effects that socioemotional content consumption on social media had were described and discussed. The findings of this research support the hypothesis that men and women were being socialized according to gender-based stereotypes, which impacted many of them in their emotionality development and emotion expression. It could also be confirmed that the general attitude towards social stereotypes is rather negative amongst youth and that change of societal values is aspired. In this process of change, social media is recognized as an important tool. As young people in this day and age grow up with social media further alienation from gender-based stereotypes and therefore further shifts in their communication and expression of emotions is implied. |
| Item Type: | Essay (Bachelor) |
| Faculty: | BMS: Behavioural, Management and Social Sciences |
| Subject: | 05 communication studies |
| Programme: | Communication Studies BSc (56615) |
| Link to this item: | https://purl.utwente.nl/essays/95558 |
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