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An explorative design research for the optimization of sustainability for logistic service systems within an e-commerce setting: Using consumers to optimize for sustainability

Drijfhout, S.H. (2023) An explorative design research for the optimization of sustainability for logistic service systems within an e-commerce setting: Using consumers to optimize for sustainability.

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Abstract:The thesis investigates the optimization for sustainability in logistic service systems within the retail e-commerce sector. The need for this research arose, as existing e-commerce companies are looking to explore new opportunities to reach sustainable pledges. In the research, it is determined that by making consumers more conscious about their choices, and steering them in the right direction, a logistic service system can become more sustainable. The estimated reduction of CO2 emission, caused by the created solution, is around ~0,2 - ~0,5 percent of the case company’s total emission. Since the case-company is large of size, the reduced CO2 emission is significant. However, small e-commerce companies will not make significant impact with the percentual reduction. Therefore, it can be questioned whether the choice of consumers will still be relevant now, or in the future, as technical innovation reduce the impact of consumer choices in the field of sustainability
Item Type:Essay (Master)
Faculty:ET: Engineering Technology
Programme:Industrial Design Engineering MSc (66955)
Link to this item:https://purl.utwente.nl/essays/97183
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