University of Twente Student Theses
Lighting the Lotus: developing a marketing strategy for the consumer market of the Division Lighting of Philips Electronics Vietnam Ltd.
Pruijsen, Martijn (2008) Lighting the Lotus: developing a marketing strategy for the consumer market of the Division Lighting of Philips Electronics Vietnam Ltd.
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| Item Type: | Essay (Master) |
| Clients: | Philips Electronics Vietnam Ltd |
| Faculty: | BMS: Behavioural, Management and Social Sciences |
| Subject: | 85 business administration, organizational science |
| Programme: | Business Administration MSc (60644) |
| Link to this item: | http://purl.utwente.nl/essays/59245 |
| Export this item as: | BibTeX EndNote HTML Citation Reference Manager |
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