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Insect-based meat alternatives : the role of information and social influences on the beliefs about sensory properties, attitudes and intention to consume insect-based products

Runze, Jana (2017) Insect-based meat alternatives : the role of information and social influences on the beliefs about sensory properties, attitudes and intention to consume insect-based products.

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Abstract:The rise in the human population means that the demand for meat will soon be so high that it will impose severe burdens on the environment. Alternatives such as insect-based products are needed for food provision and to protect the environment. Insect-based food products are not regularly consumed by westerners, owing to a lack of knowledge about the existence of such products and the environmental impact of meat production. Food neophobia, which is a reluctance to eat new foods, a lack of familiarity and perceived lower sensory properties as well as a lack of exposure to insect-based products are further reasons for the unpopularity. The theory of reasoned action states that people’s beliefs influence their attitudes, and attitudes together with social norms influence their behavioural intentions. This theory provides the conceptual framework of the current study. The aim was to investigate whether information about sensory properties, and social influence – or an interaction between these two variables – could successfully change participants’ beliefs and attitudes about insect-based products. If these factors affected the participants’ intention to consume or not consume the products were also examined.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:70 social sciences in general
Programme:Psychology BSc (56604)
Link to this item:http://purl.utwente.nl/essays/72438
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