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Satisfaction of key supplier : analyzing and evaluating factors of supplier satisfaction in a case study with Company X

Skora, Christine (2017) Satisfaction of key supplier : analyzing and evaluating factors of supplier satisfaction in a case study with Company X.

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Abstract:The purpose of this report is to investigate the satisfaction level of a selection of key suppliers. This qualitative research was conducted based on a case study and aims to construct a more comprehensive model of supplier satisfaction. Different factors leading to supplier satisfaction were identified: (1) business idea (2) cooperativity (3) flexibility This paper advises Company X how to behave in the long run, in order to improve business relationships with its supplier. The result of this paper possesses both scientific relevance and indicates potential implications of buyer-supplier relationships for service companies.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:International Business Administration BSc (50952)
Link to this item:http://purl.utwente.nl/essays/72749
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