University of Twente Student Theses

Login

Reducing the stigma of mental disorders: a base for an effective communication plan. A survey testing the influence of knowledge, experience and media on stigma of mental disorders.

Bartali, Valentina (2019) Reducing the stigma of mental disorders: a base for an effective communication plan. A survey testing the influence of knowledge, experience and media on stigma of mental disorders.

[img]
Preview
PDF
1MB
Abstract:From ancient times, people have always had to deal with mental disorders, but acceptance has never been met within society and a stigma was formed. Nowadays, one-fourth of the population suffer or had suffered from some form of mental illnesses. These people have to cope every day with this stigma which makes them feel like outsiders. Research showed that most of the campaigns done to reduce the stigma have been scarcely effective due to the lack of studies which measure the factors that may reduce the stigma of mental disorders by the use of communication means. Due to this, the aim of this study was to see the effects of knowledge, experience and media on the stigma of mental disorders. Moreover, if demographic factors like age, nationality and the perceived proximity to a psychiatric facility influenced these effects. After analysis, it was found that having knowledge is important to reduce stigma. Moreover, personal experience and personal information help to reduce stigma. Lastly, the best medium to use to convey information is books and the worst media are social media and television. According to these results, some recommendations for a communication plan were given. Eventually, if everyone would get informed in the right way, a reduction of stigma might happen.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:05 communication studies
Programme:Communication Studies BSc (56615)
Link to this item:http://purl.utwente.nl/essays/78224
Export this item as:BibTeX
EndNote
HTML Citation
Reference Manager

 

Repository Staff Only: item control page